Trump Media Plans Crypto Wallet and Token for Truth Social

April 30, 2025 - 2 min. read

By Yagyesh Jaiswal

Trump Media & Technology Group will be making a huge contribution to the crypto space by launching a crypto wallet and utility token in the Truth+ ecosystem. The move is meant to drive user interaction on Truth Social while promoting wider adoption of cryptocurrencies. It is part of continuing efforts by the Trump organization to introduce digital assets into different fields, such as real estate and media.

Trump Media’s Crypto Strategy

In a letter by Devin Nunes, CEO Trump Media, it indicates that the proposed utility token will have the main objective of enabling payment of Truth+ subscription fees. “We’re exploring the introduction of a utility token within a Truth digital wallet that can initially be used to pay for Truth+ subscription costs, and later be applied to other products and services in the Truth ecosphere.,” Nunes wrote in the letter. This versatile approach aims to create a seamless user experience while integrating cryptocurrency into the platform.

Trump Media shareholder letter.

The launch of a digital wallet will enable customers to have their crypto assets secure and at hand. The move is a pointer to the increased trend towards digital payments as a symbol of the shift to a technologically aware population eager to use cryptocurrencies.

Real Estate Ventures in Dubai

Aside from its digital business, Trump’s company is heavily investing in real estate, especially with a $1 billion luxury development project in Dubai. The new Trump Tower in Dubai will also receive Bitcoin and other cryptocurrencies as a form of payment for property. Eric Trump confirmed that the development targets high-end clients, with apartment prices ranging from $1 million to $1.3 million.

Upcoming Trump Tower in Dubai.

This action represents a strategic convergence of cryptocurrency and the real estate market with a view to accelerating the use of digital currencies in high-value transactions. The Trump organization positions itself to lead the new real estate market by offering cryptocurrency payments.

Greater Crypto Engagement

Trump’s latest action is a more general embrace of cryptocurrencies. Even though he had once called Bitcoin a “scam,” Trump has been less negative towards digital assets in his most recent political activities. Trump’s administration is likely to enforce new regulations that will create an open environment for cryptocurrencies, such as possible revisions to current laws regulating digital assets.

The Trump Media Project is an extension of these larger efforts, positioning the U.S. to be a potential leader in the digital economy. Trump Media has also filed patents on other crypto-related projects as part of this project, indicating a focus on innovation in this area.

With the Trump business pushing further into digital economy ventures, such occurrences mirror an increased awareness of the potential for cryptocurrencies to disrupt markets. By foraying into digital assets, Trump Media seeks to reach a larger market and assist in mainstreaming cryptocurrencies.

Yagyesh Jaiswal

Yagyesh is a crypto geek and a blockchain educator. Started his crypto journey in 2018...

Yagyesh Jaiswal