C
oinbase has announced the significant improvement to the Onramp, a new feature that allows users to invest in cryptocurrency using Apple Pay. This strategic move shows that the company is serious with the goal of bringing this new kind of currency to the existing investment market.
Understanding Coinbase Onramp
Onramp provides a simple way to buy crypto integrated into several applications and online services using the Onramp platform. This is because, unlike other trading platforms, Coinbase uses a minimalist Know Your Customer (KYC) process, which bars the common factors that deter new entrants into the cryptocurrency space.
Expanding Payment Possibilities
With integration of Apple Pay, Coinbase now has access to more than 60 million active users in the United States making its transactions easier. This innovation also lets Coinbase Onramp customers access more seamless and convenient buying of digital assets.
Industry Transformation
Cryptocurrency and blockchain remain a growing industry with many firms such as MetaMask and Consensys developing new payment systems. All these events point to what appears to be the increasing process of integrating the cryptocurrency investments within the simpler framework that the public can easily understand.
Another Important Feature of the Coinbase Business Model
Outside of integrated Apple Pay, Coinbase still has goals of increased user base accessibility. The firm allows zero-fee USD Coin transactions and is also looking forward to the expansion of the list of cryptocurrencies available for investments.
Crypto Access Unlocked
Through adopting the Apple Pay technology, Coinbase is following a trend of dem互searching the gates and inviting a new generation of investors into the sphere of cryptocurrencies. This particular strategic move is a rather important step to bring digital currencies toward the global ordinary use.
