Will GameFi Make a Return?

August 22, 2025 - 3 min. read

By Theo Buttigieg

GameFi, Play to Earn

Without a doubt, GameFi has suffered over the last few years, but it doesn’t mean that it’s dead; in fact, the Web3 gaming industry has a market cap of over $18B, and we’re here to reveal the projects that have been BUIDLing heavily since the bear market to bring forth the next generation of gaming.

As we slowly edge towards the GTA 6 release in 2026, we could see a massive surge in crypto gaming, like we did in 2021 when the bull market was at its peak and play-to-earn gaming was the hottest thing.

Since then, many games and protocols have died completely, and why?

What Happened to GameFi?

Well, the gaming industry is hard to break through with all of the steep competition.

Plus, it seems people would rather play a game that doesn’t reward you, but has had hundreds of millions or even billions injected into it. There are many examples, but Call of Duty and Fortnite are just two of the millions of games out there.

Nonetheless, if these games were to integrate an earning mechanism into them, I don’t think anyone would say no if they’re already playing for free.

But that’s not the point. To be honest, most Web3 games are still very basic, and to find a AAA Web3 game like you would on PlayStation is rare.

The Future of Blockchain Gaming

However, for those who don’t know, mega companies such as Ubisoft, Sega, Square Enix, Sony, and many others have made their way onto the blockchain, and this could highlight the next best gaming protocols in Web3 for the upcoming GameFi narrative.

Starting the list with Square Enix, they have partnered with the major network Polygon for blockchain gaming, as well as working with Animoca Brands for its Mocaverse project and its own NFT project known as Symbiogenesis.

Up next is Ubisoft, which seems to be very keen on the future of Web3 and gaming. Ubisoft has its own NFT marketplace called Ubisoft Quarts, is partnered with Immutable, the leading gaming-focused Ethereum Layer 2 network, runs a Validator node on Tezos, and has partnerships with Horizon Blockchain Games and Animoca Brands.

Sliding over to the next company, we have Sega, the legends who brought you Tetris, Sonic, and other notorious titles. Sega has partnered up with Double Jump to build Web3 games and launch them on their other primary partner network, the Oasys blockchain.

Many more companies with household titles looking to make the shift into Web3 are emerging, and that includes Bandai Namco, Zynga, the Epic Games Store, Nexon, Krafton (PUBG dev) and others, but the point is, you can see how Web3 is emerging as the next hub for gaming, on a global scale.

Conclusion

Gaming is the largest entertainment industry, and eventually it will spread through Web3 like wildfire once everyone fathoms the opportunities that blockchain technology provides.

The GameFi narrative is ready to blow, and many gaming tokens have been waiting for this very moment…

Disclaimer

The content provided in this article is purely informational and nothing said is financial advice. Proceed with caution and always invest what you are prepared to lose. Remember that you are entirely responsible for your assets and investments and the author and the publication do not endorse any of the cryptocurrencies, protocols and/or strategies in this article.

Theo Buttigieg

Meet Theo, a London-based author and content creator passionate about crypto, DeFi, and blockchain technology...

Theo Buttigieg